Antonio Thonis

Today YouTube has launched a new service called Insights for Audience. A video analytics tool, which describe your audience on YouTube based on their demographics. Previously YouTube already offered insights on specific videos, but this time the analytics are based on the whole YouTube audience. After setting up a search query many different insights can [...]

This week I noticed the ‘Fake Tour de France‘ video that has gone viral and at this moment has almost 600,000 views on youtube. Backtweet shows 260 results of people sharing the link on twitter. This video is a perfect example of how to do a viral video campaign.
Although Evian’s roller babies video campaign is [...]