Browsing archives for 'Social Media'

Best practice for viral video campaigns

Marketing, Social Media 13 September 2009 | 0 Comments

This week I noticed the ‘Fake Tour de France‘ video that has gone viral and at this moment has almost 600,000 views on youtube. Backtweet shows 260 results of people sharing the link on twitter. This video is a perfect example of how to do a viral video campaign.
Although Evian’s roller babies video campaign is [...]

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Social Media examples in The Netherlands

Social Media 2 September 2009 | 1 Comment

A few months ago I was approched by @mroumen to contribute to the database list of social media communication and campaign examples in The Netherlands.
Today the social media cases list was finally published and show some interesting examples of brands and their social media endeavors. From the collected examples, 20 were  highlighted in the ‘Social [...]

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The value of twitter for blogs: statistics and strategy

Social Media 12 May 2009 | 3 Comments

Easy promotion and traffic
Once a blogger has formed a network on twitter that is interested in the same topics that he writes about, then you got the perfect channel to promote your writings. If I take myself for example I follow (and get followed by) people interested in Social Media, Business and Design. This way [...]

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The future of web 3.0: Personal profiles as data filter.

Concepts, Social Media 4 May 2009 | 3 Comments

Web 3.0 is about personal profiles and brands.
Many industry leaders have recognized that Twitter is just the start of a new web 3.0 era. A web that will be more human, real time and in which personal brands will play a major role. Andrew Keen held an inspiring presentation about web 3.0 at The next [...]

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